The Role:
Develop and execute a comprehensive content strategy that aligns with Metaschool’s brand voice and core values.Create, edit, and oversee high-quality content across all social media channels to drive engagement and brand awareness.Produce well-researched and insightful editorial content, including articles, blogs, and thought leadership pieces relevant to the Web3 and tech industries.Craft engaging and informative newsletters and email campaigns aimed at nurturing and expanding our audience base.Generate innovative content ideas and formats to enhance audience interaction and community growth.Collaborate closely with cross-functional teams including design, development to ensure cohesive and effective content delivery.Monitor and analyze content performance metrics to inform and refine content strategies for optimal results.Stay updated on industry trends, emerging platforms, and best practices to continuously improve and evolve our content offerings.Ensure all content adheres to brand guidelines, maintaining consistency in tone, style, and messaging across all platforms.
4+ years of experience in content creation, writing, or editorial roles, preferably within the tech or Web3 sectors.Exceptional writing, editing, and proofreading skills with a strong portfolio showcasing diverse content formats.Proven ability to develop and implement successful content strategies that drive engagement and achieve business objectives.Strong understanding of social media platforms, audience engagement tactics, and content marketing best practices.Demonstrated creativity and innovation in producing content that captivates and retains audience interest.Familiarity with Web3 technologies, blockchain concepts, and the developer community is highly desirable.Excellent collaboration and communication skills with experience working effectively across diverse teams.Proficiency in using content management systems (CMS), email marketing tools, and analytics platforms.Strong analytical skills with the ability to interpret data and translate insights into actionable strategies.Highly organized with the ability to manage multiple projects simultaneously and meet tight deadlines.A proactive learner with a commitment to personal and professional development in a fast-paced, evolving industry.
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